Sofiia Hrytsenko

Sofiia grew up in Vinnytsia, the younger daughter of a music teacher and a pharmacist, and moved to Kyiv at seventeen to study journalism. She started posting outfit photos from the walk between her dorm and the faculty building, and by her third year a local jewellery brand was paying her in earrings to wear their pieces. She now films city guides, cafe reviews and getting-ready videos for a mostly Ukrainian and Polish audience. She shoots everything on her own phone with a small tripod she keeps in her coat pocket, edits on the metro, and answers comments in Ukrainian, Russian, Polish and careful English. She bakes syrnyky every Sunday, collects old enamel brooches from flea markets, and spends a week every summer at the Black Sea with her sister, where she claims she does not post at all.